Most bloggers lose ad revenue because their ads are not optimized. Are you struggling with putting AdSense on your blog? Do you use a free WordPress plugin for AdSense, or Auto Ads, and feel like your websites should earn more?
The reality is – most bloggers “lose” as much as 50% of their potential Adsense income! Your website/blog could earn a lot more if it was properly optimized.


A typical blogger spends all their time on producing content, doing marketing, social sharing, etc., and at the end of the day, does not have energy or time to spend on ad optimization. I know this first had, as I spent  doing 3-5 blog posts per week, with ~1500 words each, and working full-time in my business.
However, with good optimization, you can easily improve your site’s ad revenue by at least 50%, and 2-3x is not unheard of! And you can do ALL of it, typically within 3-4 hours!
If you follow the steps outlined in this guide, you will see a significant boost in ad revenue! In my experience, increasing website ad earnings by 70-130% is an average occurrence!


Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appear on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Adsense earnings.
A typical website has menu links on each page. The wording on these links is what grabs a visitors attention and gets them to click on one of the links that will take them to another page of that website. Links that have free or download are oftentimes good attention-grabbers.
This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars.
Before you begin testing if this same style will work for you and your website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic too. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by.


 DON’T USE GOOGLE AUTO ADS

It’s very tempting to use Auto Ads – “place one piece of code on your website, and Google does the rest”. Sure it works, just like that. But in my testing, placing the ads on the website yourself will likely improve your revenue by at least 30% (my result was 61% increase, but my site & ad placements are heavily optimized).


Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored.
Let the testing begin. Testing and tracking until you find the site navigation style that works best for your site.